The Daily Freelancer: They Won't Come to You

I recently heard that there are some freelancers who just set up their profile on Upwork and wait for clients to come to them, or who only send out one pitch a week. As someone who built a website based on getting my presence and my value out into the world, I’m learning how to increasing my efforts at visibility to land more clients — and you should too.

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The Daily Freelancer: How to (Really) Proofread

Proofreading isn’t just a glance through before hitting publish. It’s a lot more intricate and nuanced than that, and today I share how I go about proofreading (since I’ve been actually getting paid to do it recently!). Ultimately? All those writing mechanics should disappear to create a seamless reading experience.

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The Daily Freelancer: Finding a Different Way to Market

I’m back with a new Daily Freelancer, coming off of a busy week last week where I learned lots of things! Today, it’s all about thinking about the customer and how to connect to their identity when marketing your company — with a little help from Simon Sinek’s TED Talk.

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The Daily Freelancer: The Mindset Shift of Being an Expert

I’m finding that there are many mindset shifts you have to go through to become a successful freelancer — one of them being the shift to understanding yourself as an expert. Freelancing, ultimately, is not about an employee/boss relationship, but is more like a B2B business mixed with deep customer service.

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The Daily Freelancer: When Writers Have Typos (and How to Better Proofread)

Writers aren’t perfect…but kinda have to be perfect when they write (so says I, who found a typo in my Upwork profile this past weekend). Since I’ve been going overboard on proofreading today, here are some quick tips on how to get rid of those last-minute typos.

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The Daily Freelancer: Writing Should Provoke Emotions, Not Check Boxes

While SEO might be a great framework, and a way to crack the formula of Google rankings, there’s something at the core of good content that we never talk about: emotion. Today I talk about how to craft great content by focusing on writing techniques.

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Daily Freelancer Jessica Kent Daily Freelancer Jessica Kent

The Daily Freelancer: April 14, 2020 — Origin Story

Hi folks! I’m starting up a blog series here called “The Daily Freelancer” (Ok, it might not be daily, but let’s see) to give you an intimate glimpse into my venture into freelance writing: how I got here, what my day is like, how the heck I’m figuring this thing out (and paying rent), and more. Hopefully it’ll help those who want to journey along with me, and I’ll take any advice from those who have gone before!

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